"Sobering parental spanking". NIX commented on the February letter to the company's specialists regarding possible layoffs

On February 28, the fourth day after the large-scale invasion of Ukraine, Igor Braginsky, president of NIX, wrote a letter to his team. In it, he threatened to dismiss specialists who "went into the fog", that is, stopped working. In an August interview with Forbes, he called it a "sobering parental beating" and explained the consequences of the appeal for the team.

"We will continue to work only with those who really work. With those who went into the fog, I gave up on my friends, project comrades [...], we'll say goodbye. And we'll do it next week. Therefore, those who have not yet done so urgently come to their senses," the CEO said in his February address.

According to Braginsky, the letter was aimed at supporting people and did not concern those who could not leave the city. Such specialists, they say,"worked flawlessly then and now continue — remaining in Kharkiv."

The head of the company says that this message was addressed to those who "hung up in the news and did not think about work at all."

"There were about 20% of them. The next day after my letter, everyone came out of the fog — this is how my sobering parental beating worked," Braginsky said.

The CEO of NIX says that the company did not have mass layoffs related to the war or market changes. According to him, about 10 employees moved to live in Russia. Someone went to Europe to hire another company and stay there forever. But these are units.

At the same time, according to DOU, at the time of preparing the summer rating of the largest IT companies in Ukraine, the number of Nix specialists has decreased by almost 800 people since the beginning of the full-scale war.

NIX did not provide the editorial board with accurate data on the number of specialists, so DOU relied on its own expert assessment of the market.